Recent Articles

5 Ways to Grow Your Small Business with LinkedIn
If you think LinkedIn is only about business networking, think again. Increasingly, businesses are discovering the power of LinkedIn to generate leads and increase sales.
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3 Ways to Stop Losing Out on Co-op Marketing Dollars
Most modern small businesses don't take advantage of one key marketing strategy: co-op marketing.
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Kids heading back to school means parents heading into local stores
While many seasonal shopping events now skew to online and mobile shopping more than in-store shopping, the back-to-school shopping season bucks this trend.
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It's back-to-school season and time to refresh your digital coupons!
Many people think of the end of November as the start of the annual retail sales peak, but savvy business owners make sure back-to-school season is the where it all begins.
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How to Install Google Analytics tracking code on your website
Google Analytics is a useful tool for finding out more about the people who visit your website. You can find out where your visitors come from, how they found you, and how long they spent looking at each page on your website.
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Time to worry: non-mobile-friendly sites are disappearing from search
Earlier this year, Google launched a hotly anticipated algorithm update that sent the tech world into a frenzy. The update, dubbed "Mobilegeddon," prioritizes mobile-friendly websites on a page-by-page basis in Google's search rankings, favoring sites with easy-to-read text and buttons that make navigation simple on mobile screens.
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4 Tips to Increase Your Small Business Sales with Facebook
With more than 1.3 billion active users, Facebook is the leader of social media sites.
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Is this the Year of the Mobile Wallet for Small Business?
Consumers want more convenient ways to give businesses their money, and mobile wallets are starting to pick up steam.
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5 Simple Reasons to Add Digital Coupons to Your Marketing Mix
Digital coupons get a lot of attention from consumers, with a 55 percent penetration rate, according to Statistica.
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DataSphere Customer Spotlight: AJs Auto Repair
Matthew Kintz, the manager at AJ's Auto Repair, wears many hats. He handles marketing, technical support, and service writing for this small auto repair business.
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How do I add my Business to Google Maps?
Consumers are using their mobile phones to find local businesses more than ever, with Google reporting an increase of searches containing the phrase "near me" at
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This is a breakthrough year for mobile marketing
Smartphone penetration continues to grow globally, and for some demographics the growth is overwhelming.
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Good News for Local Businesses: Consumers Want Your Deals
You may think that the convenience afforded by international e-commerce giants like Amazon and Overstock may be putting local mom-and-pop stores out of business.
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4 ways to get more website conversions
Mobile shoppers spent more than 600 billion shopping minutes last year on their smartphones and tablets.
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What do Google's micro-moments mean for small business?
There’s no getting around the fact that online-to-offline marketing is getting faster by the day.
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