DataSphere Press Room
DataSphere in the News
02.01.10
Fisher Communications Announces Strategic Investment in DataSphere Technologies, Inc.
Fisher Communications, Inc. (NASDAQ: FSCI) today announced that it has made a $1.5 million strategic investment in DataSphere Technologies, Inc., a Bellevue, Washington-based company. DataSphere is a Software as a Service (SaaS) Web technology and hyperlocal ad sales company focused on generating online profits for media companies. read more
01.29.10
KOMO's Neighborhood in Need
At the end of November, four members of the Lakewood, Washington, police department were murdered while sitting in a coffee shop. While the attack quickly dominated the Seattle news market (along with the rest of the nation), KOMO-TV was able to engage viewers closest to the crime scene at a level out of reach of other stations. read more
01.26.10
Fisher Captures 1,000 Advertisers with Hyperlocal Strategy
SEATTLE: Fisher Communications says its hyperlocal neighborhood sites have now attracted more than 1,000 advertisers to more than 100 neighborhood sites. The broadcaster launched the initiative last August with 43 Web sites focused on distinct Seattle neighborhoods.
“This progress is in line with our strategic plan and on track with our broadcast to broadband initiative to provide neighborhood information at a grassroots level while enabling local businesses to efficiently reach their customers,” said Colleen Brown, Fisher president and CEO. read more
“This progress is in line with our strategic plan and on track with our broadcast to broadband initiative to provide neighborhood information at a grassroots level while enabling local businesses to efficiently reach their customers,” said Colleen Brown, Fisher president and CEO. read more
01.25.10
Fisher Communications' Hyperlocal Initiative Surpasses 1,000 Advertisers and 100 Neighborhood Sites
Fisher Communications, Inc. (NASDAQ: FSCI) today announced that its hyperlocal neighborhood sites have exceeded two milestones: over 1,000 advertisers and over 100 sites.
"Fisher is pleased to serve our local advertisers on our neighborhood sites. This progress is in line with our strategic plan and on track with our broadcast to broadband initiative to provide neighborhood information at a grassroots level while enabling local businesses to efficiently reach their customers," said Colleen B. Brown, Fisher's President and Chief Executive Officer. read more
"Fisher is pleased to serve our local advertisers on our neighborhood sites. This progress is in line with our strategic plan and on track with our broadcast to broadband initiative to provide neighborhood information at a grassroots level while enabling local businesses to efficiently reach their customers," said Colleen B. Brown, Fisher's President and Chief Executive Officer. read more
01.07.10
Hyperlocal Gets a Financial Boost
DataSphere, a startup that helps media companies set up hyperlocal sites and monetize them, has raised US$ 10.8 million in funding. The new dough comes from existing investor Ignition Partners and two other unnamed sources. read more
01.07.10
Three Questions on Hyperlocal Advertising with Satbir Khanuja, CEO of DataSphere
In the world of news media these days, there’s no getting away from two things: online advertising, and hyperlocal sites. Where they meet is a company called DataSphere in Bellevue, WA.
On Tuesday, we reported that DataSphere had raised $10.8 million in Series B funding. The investors in the new round are Ignition Partners, also based in Bellevue, and two unnamed publicly traded companies, which are strategic investors. Ignition and one of the public companies previously invested in DataSphere’s $6.5 million Series A round back in July 2006. read more
On Tuesday, we reported that DataSphere had raised $10.8 million in Series B funding. The investors in the new round are Ignition Partners, also based in Bellevue, and two unnamed publicly traded companies, which are strategic investors. Ignition and one of the public companies previously invested in DataSphere’s $6.5 million Series A round back in July 2006. read more
01.05.10
DataSphere Raises $10.8 Million For Hyperlocal Media Sites
IDataSphere—a startup which helps media companies set up hyperlocal sites and monetize them—has raised $10.8 million in funding. CEO Satbir Khanuja tells us the new cash comes from existing investor Ignition Partners, along with two unnamed strategic investors. read more
01.05.10
DataSphere lands $10.8 million to create Hyperlocal Web sites
We've certainly seen a lot of activity in the hyperlocal news arena in recent months as media companies such as Msnbc.com, The New York Times, ESPN and others look to expand their audiences regionally. Smaller media properties also see opportunity in segmenting the news, creating niche online news sites around neighborhoods or topic areas. read more
12.07.09
DataSphere, Fisher syndicate hyperlocal tech to Calif. stations
The new community blog sites from KION-TV and KCOY-TV in California will look very familiar to some people in the Seattle region.
The Cowles California Media stations represent the first syndication deals for Bellevue-based DataSphere and KOMO-TV owner Fisher Communications -- which are talking with other traditional media companies about adopting the hyperlocal blogging, advertising and search system that they rolled out for Fisher's broadcast stations in Washington and Oregon earlier this year. read more
The Cowles California Media stations represent the first syndication deals for Bellevue-based DataSphere and KOMO-TV owner Fisher Communications -- which are talking with other traditional media companies about adopting the hyperlocal blogging, advertising and search system that they rolled out for Fisher's broadcast stations in Washington and Oregon earlier this year. read more
11.09
Neighborhood content adds depth to TV newsrooms
Fisher Communications recently launched 44 hyperlocal Web sites in the Seattle market and plans to launch another 20 to 30 sites in that area this month.read more - adobe pdf
10.09.09
Why Hyperlocal Makes Sense
Fisher Communications President and CEO Colleen Brown begins a conversation about her company’s media future by looking at its innovative past. read more
10.07.09
Fisher Communications starts hyper-local news sites in Oregon markets
Fisher Communications Inc. said Wednesday it has set up 38 neighborhood news Web sites in the Portland and Eugene, Ore., areas.
The company, which operates radio and TV stations in Oregon, Seattle and Idaho, said the new "hyper-local" sites combine reporting from its stations with online Web templates from a company called DataSphere Technologies Inc. read more
The company, which operates radio and TV stations in Oregon, Seattle and Idaho, said the new "hyper-local" sites combine reporting from its stations with online Web templates from a company called DataSphere Technologies Inc. read more
10.07.09
Fisher Launches 38 Hyperlocal Neighborhood Web Sites in Portland and Eugene to Serve Local Communities and Advertisers
SEATTLE, WA--(Marketwire - October 7, 2009) - Fisher Communications, Inc. (NASDAQ: FSCI) today announced that it has launched a network of 28 hyperlocal neighborhood Web sites in the Portland market and 10 in the Eugene market, increasing local content offerings and expanding advertising opportunities for local businesses. The hyperlocal sites bring together the stations' valuable content and DataSphere Technologies' LocalNet service, including an online platform that provides technology, advertising and sales solutions. read more
10.07.09
Fisher Extends Hyper-Local Site Network to Oregon
Fisher Communications extended its network of hyper-local city Web sites, announcing the launch Wednesday (Oct. 7) of 28 neighborhood sites in Portland, Ore. and 10 in Eugene, Ore. The setup in Portland and Eugene mirrors Fisher’s network of 44 neighborhood Web sites launched in Seattle in August. read more
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